Extol International Inc. is the largest technology firm in the city of Pottsville, Pennsylvania, employing over 90 technology professionals in the field of electronic data interchange data integration. It has also been named one of the top private companies in the Lehigh Valley, and one of the top 500 technology firms in the United States.
EXTOL was incorporated in 1989 by Joe Baran and Tony Baran, who at the time, recognized the need for companies throughout the supply chain to comply with EDI mandates. They created EDI integration software that ran on the IBM AS/400 platform, which today, remains one of the last IBM-based EDI integration products actively being developed and supported. In 2006, EXTOL publicly released the next generation of its EDI integration software, EXTOL Business Integrator, which allowed companies to exchange EDI through multiple platforms, including Linux and Windows. EBI expanded enterprise data integration capabilities beyond traditional EDI to include other data file tips such as XML, spreadsheets, flat files, and application-to-application data.
|Key people||Tony Baran (President) & (CEO) Joshua Baran (Chief Technology Officer) Matthew Baran (Chief Operating Officer) Jack Byrne (Chief Financial Officer)|
|Industry||Retail, Trucking & Logistics, Apparel & Textiles, Food & Grocery, Industrial Manufacturing, Pharmaceutical & Healthcare, Wholesale & Distribution|
|Founded||Frackville, Pennsylvania, U.S. (June, 1989)|
|Headquarters||Pottsville, Pennsylvania, U.S.|
|Products||Business Integration Software|
NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.
It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.
The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.
Yes, it is.
Net Promoter Score is a number from -100 from 100.
Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.
The industry average for Technology / Software is 56.
The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.
Consider an example: If Extol International sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.
On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.
Therefore, comparing the NPS score of Extol International with your own without any further context is not that useful.
What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.
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We have estimated the Net Promoter Score of Extol International based on the publicly available information
including the the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.