Extended Stay America, Inc. Net Promoter Score 2017 Benchmarks

Estimated Net Promoter Score is

-4

Extended Stay America, Inc. is the operator of an economy, extended-stay hotel chain consisting of 629 properties in the United States and Canada. It is listed on the New York Stock Exchange as a "paired share" with the real estate investment trust ESH Hospitality, Inc., the owner of the hotels. Extended Stay America is headquartered in Charlotte, North Carolina.

Quick facts about Extended Stay America, Inc.

Founded

January 9, 1995 (1995-01-09) in Fort Lauderdale, Florida

Key people

Gerardo I. Lopez (CEO) Jonathan S. Halkyard (CFO)

Headquarters

Charlotte, North Carolina, United States

Founders

Wayne Huizenga George D. Johnson, Jr.

Website

www.extendedstayamerica.com

What is Net Promoter Score?

NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.

It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.

The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.

Learn more about NPS

Is Extended Stay America, Inc.'s estimated NPS of -4 considered to be good?

Net Promoter Score is a number from -100 from 100.

Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.

The industry average for Consumer Services / Hotels / Resorts is 0.

Browse NPS benchmarks

How to understand the NPS benchmarks

The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.

Consider an example: If Extended Stay America, Inc. sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.

On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.

Therefore, comparing the NPS score of Extended Stay America, Inc. with your own without any further context is not that useful.

What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.

What is Customer.guru? Why is useful?

After successfully using Net Promoter Score for our own e-commerce projects,
 we have decided to let anyone benefit from what we've learned.



We have founded Customer.guru in 2016 to help e-shops, SaaS services and startups better understand their customers, improve their services and increase their revenues.

Customer.guru is an easy-to-setup tool for tracking segmented customer satisfaction using Net Promoter Score.

Learn more

Other companies with Net Promoter Score similar to Extended Stay America, Inc.

Company Industry Score
Virgin Media Telecommunications / Cable/TV service -6
NatWest Business Banking Financial Services / Banking -6
BBC Media / Cable/TV service -5
Sky Telecommunications / Cable/TV service -5
Time Warner Telecommunications / Cable/TV service -5
Time Warner Cable Telecommunications / Cable/TV service -5
Ocado Consumer Brands / Grocery -4
Extended Stay America, Inc. Consumer Services / Hotels / Resorts -4
Comcast Consumer Brands / Car Manufacturers -3
Telfort Telecommunications / Wireless Carrier -3
CIGNA Insurance / Health and Life Insurance -1

We have estimated the Net Promoter Score of Extended Stay America, Inc. based on the publicly available information
including the the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.

Do you think this information is incorrect? Report incorrect information. Do you have more accurate data? Submit NPS score.