Dupont Fabros Technology, Inc. Net Promoter Score 2023 Benchmarks

Estimated Net Promoter Score is


DuPont Fabros Technology Inc., abbreviated as DFT, is an American public company owning, developing, operating and managing multi-tenant wholesale data centers. DFT’s customers include domestic and international companies across multiple industries such as technology, banking and financial services, insurance and healthcare, cloud, content, media and social. DFT operates 11 data centers in three markets in the United States, which total approximately 3.3 million gross square feet and almost 287 megawatts of available critical load.

DFT is a Real Estate Investment Trust and its common stock trades on the New York Stock Exchange under the ticker symbol "DFT". The company’s corporate headquarters is located in Washington, D.C., with the company also maintaining regional offices in various locations across the United States.

Quick facts about Dupont Fabros Technology, Inc.

Key people

Lammot J. du Pont, (Co-founder, Director & Chairman of the Board of Directors) Christopher P. Eldredge (President, CEO, Director) Jeffrey H. Foster, (Executive Vice President & CFO) Scott A. Davis (Executive Vice President & CTO) Rick Montfort (Executive Vice President, General Counsel and Secretary) Maria Kenny, (Executive Vice President & CDO) Bob O’Keefe (Senior Vice President & CMO) Brian Doricko (Senior Vice President & CRO) James W. Armstrong (CAO) Kathy Murphy (Senior Vice President of Human Resources)


Washington, D.C., United States


US$ 452 million (2015)


Data centers


What is Net Promoter Score?

NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.

It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.

The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.

Learn more about NPS

Is Dupont Fabros Technology, Inc.'s estimated NPS of 15 considered to be good?

Yes, it is.

Net Promoter Score is a number from -100 from 100.

Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.

The industry average for Finance / Real Estate is 0.

Browse NPS benchmarks

How to understand the NPS benchmarks

The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.

Consider an example: If Dupont Fabros Technology, Inc. sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.

On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.

Therefore, comparing the NPS score of Dupont Fabros Technology, Inc. with your own without any further context is not that useful.

What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where comes in.

What is Why is useful?

After successfully using Net Promoter Score for our own e-commerce projects,
 we have decided to let anyone benefit from what we've learned.

We have founded in 2016 to help e-shops, SaaS services and startups better understand their customers, improve their services and increase their revenues. is an easy-to-setup tool for tracking segmented customer satisfaction using Net Promoter Score.

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Other companies with Net Promoter Score similar to Dupont Fabros Technology, Inc.

Company Industry Score
AT&T Telecommunications / Cable/TV service 15
HBO Consumer Brands / Entertainment 15
FlexiGroup Financial Services / Banking 15
PNC Banks Financial Services / Banking 15
Lidl Consumer Brands / Grocery 14
Liberty Mutual Insurance / Health and Life Insurance 14
KFC Consumer Brands / Fast Food 14
Sainsburys Consumer Brands / Grocery 16
3 Mobile Telecommunications / Wireless Carrier 16
Morgan Stanley Financial Services / Banking 16

We have estimated the Net Promoter Score of Dupont Fabros Technology, Inc. based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.

Do you think this information is incorrect? Report incorrect information. Do you have more accurate data? Submit NPS score.