Discovia Net Promoter Score 2020 Benchmarks

Last known Net Promoter Score is


Discovia's Net Promoter Score is based on responses to a single question, typically on a scale from 0 to 10:

"How likely are you to recommend Discovia to a friend or colleague?

Discovia's promoters are those who respond with a score of 9 to 10, and they are likely to create most value, such as buying more, remaining customers for longer, and making more positive referrals to other potential customers. Detractors, responding with a score of 0 to 6 are believed to be less likely to exhibit the value-creating behaviors.

Responses of 7 and 8 are labeled passives, and their behavior falls in the middle of promoters and detractors.

The Net Promoter Score of Discovia is a number from -100 to 100 calculated by subtracting the percentage of detractors from the percentage of customers who are Promoters.

Technology / Software companies with similar Net Promoter Score

Company Score
Discovia 60
Black Diamond 60
Authorize.Net 58
Veeam Software 62
Apple Cloud Storage 62
Zoom Video Communications 62
SAS Institute 57
FireEye 54
Panopto 54
Tradeshift 53

What is Net Promoter Score?

NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.

It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.

The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.

Learn more about NPS

Is Discovia's NPS of 60 considered to be good?

Yes, it is.

Net Promoter Score is a number from -100 from 100.

Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.

The industry average for Technology / Software is 58.

Browse NPS benchmarks

How to understand the NPS benchmarks

The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.

Consider an example: If Discovia sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.

On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.

Therefore, comparing the NPS score of Discovia with your own without any further context is not that useful.

What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.

What is Customer.guru? Why is useful?

After successfully using Net Promoter Score for our own e-commerce projects,
 we have decided to let anyone benefit from what we've learned.

We have founded Customer.guru in 2016 to help e-shops, SaaS services and startups better understand their customers, improve their services and increase their revenues.

Customer.guru is an easy-to-setup tool for tracking segmented customer satisfaction using Net Promoter Score.

Learn more

Other companies with Net Promoter Score similar to Discovia

Company Industry Score
Black Diamond Technology / Software 60
Discovia Technology / Software 60
360pi Service Providers (B2B) 60
Treebo Travel and Hospitality / Hotels 60
BZT Fashion Consumer Brands / Retail/E-tail 60
State Farm Insurance / Car Insurance 60
Pandora Consumer Brands / Entertainment 59
YouTube Consumer Brands / Internet 59
Vanguard Financial Services / Brokerage and investments 59
RagingWire Technology / Other 59

Net Promoter Score benchmark sources

Score Date Source
60 2015-01-21 http://www.pressreleaserocket.net/bradley-arant-boult-cummings-and-discovia-sign-ediscovery-managed-services-agreement/45044/
60 2015-01-08 http://globenewswire.com/news-release/2015/01/08/695868/10114681/en/Discovia-Achieves-Record-Sales-Performance-in-2014.html

Do you think this information is incorrect? Report incorrect information. Do you have more accurate data? Submit NPS score.