Customers Bank is a bank headquartered in Phoenixville, Pa., with assets of approximately $9 billion. A member of the Federal Reserve System with deposits insured by the Federal Deposit Insurance Corporation, Customers Bank is an equal housing lender that provides a full range of banking services to small and medium-sized businesses, professionals, individuals and families through offices in Pennsylvania, New York, Rhode Island, Massachusetts and New Jersey. Customers Bank is a subsidiary of Customers Bancorp, Inc., a bank holding company based in Wyomissing, Pa.
|Predecessor||New Century Bank Berkshire Bancorp, Inc. / Berkshire Bank USA Bank (Port Chester, NY) ISN Bank (Cherry Hill, NJ)|
|Key people||Jay Sidhu, Chairman & CEO Richard Ehst, President & COO Robert Wahlman, Executive Vice President & CFO|
|Headquarters||Headquarters: Phoenixville, PA Executive Offices: Wyomissing, PA, U.S.|
|Founded||1997 (as New Century Bank) (1997 (as New Century Bank))|
|Total equity||Shareholder’s equity (FY 2012): $269,500,000|
NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.
It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.
The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.
Net Promoter Score is a number from -100 from 100.
Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.
The industry average for Finance / Major Banks is 0.
The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.
Consider an example: If Customers Bancorp, Inc sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.
On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.
Therefore, comparing the NPS score of Customers Bancorp, Inc with your own without any further context is not that useful.
What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.
|McDonald's||Consumer Brands / Fast Food||-8|
|US Airways||Travel and Hospitality / Airlines||-8|
|Tesco||Consumer Brands / Grocery||-8|
|Virgin Media||Telecommunications / Cable/TV service||-6|
|NatWest Business Banking||Financial Services / Banking||-6|
|Customers Bancorp, Inc||Finance / Major Banks||-6|
|Sky||Telecommunications / Cable/TV service||-5|
|Time Warner Cable||Telecommunications / Cable/TV service||-5|
|BBC||Media / Cable/TV service||-5|
|Time Warner||Telecommunications / Cable/TV service||-5|
|Ocado||Consumer Brands / Grocery||-4|
We have estimated the Net Promoter Score of Customers Bancorp, Inc based on the publicly available information
including the the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.