Coherent, Inc is a company with headquarters located in Santa Clara, California, United States, with other sites located in the US, Europe, and Asia. It was founded in 1966 by Eugene Watson as a spin-off from laser company Spectra-Physics and converted to public ownership in 1970.
The company designs, manufactures and markets laser systems and components, laser measurement and control products, optics, and laser accessories, which are used both in industry and scientific research. According to the company's 2011 SEC filing, their markets are the microelectronics industry, scientific research, OEM components, and materials processing.
|Headquarters||Santa Clara, California, United States|
|Traded as||NASDAQ: COHR S&P 400 Component|
|Key people||John R. Ambroseo, PhD (CEO)|
|Revenue||US$ 802 M (2011)|
NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.
It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.
The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.
Net Promoter Score is a number from -100 from 100.
Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.
The industry average for Capital Goods / Biotechnology: Laboratory Analytical Instruments is 0.
The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.
Consider an example: If Coherent, Inc. sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.
On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.
Therefore, comparing the NPS score of Coherent, Inc. with your own without any further context is not that useful.
What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.
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|NatWest Business Banking||Financial Services / Banking||-6|
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We have estimated the Net Promoter Score of Coherent, Inc. based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.