Cincinnati Bell is the dominant telephone company for Cincinnati, Ohio, its nearby suburbs, and the Dayton metropolitan area in the U.S. states of Ohio, Indiana and Kentucky. The parent company is named Cincinnati Bell Inc. Its incumbent local exchange carrier subsidiary uses the name Cincinnati Bell Telephone Company LLC. Other subsidiaries handle services such as payphones and long distance calling. Since the 2000s, Cincinnati Bell has diversified into other utilities, such as IPTV and household electricity, while divesting its mobile phone subsidiary. Cincinnati Bell holds the naming rights to Cincinnati's streetcar system, the Cincinnati Bell Connector.
|Subsidiaries||Cincinnati Bell Telephone Cincinnati Bell Technology Solutions|
|Headquarters||Cincinnati, Ohio, United States|
|Products||Local Telephone Service, IPTV|
|Key people||Ted Torbeck, President & CEO|
|Traded as||NYSE: CBB S&P 600 Component|
NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.
It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.
The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.
Net Promoter Score is a number from -100 from 100.
Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.
The industry average for Public Utilities / Telecommunications Equipment is 0.
The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.
Consider an example: If Cincinnati Bell Inc sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.
On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.
Therefore, comparing the NPS score of Cincinnati Bell Inc with your own without any further context is not that useful.
What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.
|Tesco||Consumer Brands / Grocery||-8|
|McDonald's||Consumer Brands / Fast Food||-8|
|US Airways||Travel and Hospitality / Airlines||-8|
|Virgin Media||Telecommunications / Cable/TV service||-6|
|NatWest Business Banking||Financial Services / Banking||-6|
|Time Warner||Telecommunications / Cable/TV service||-5|
|BBC||Media / Cable/TV service||-5|
|Sky||Telecommunications / Cable/TV service||-5|
|Time Warner Cable||Telecommunications / Cable/TV service||-5|
|marks & spencer||Consumer Brands / Grocery||-10|
We have estimated the Net Promoter Score of Cincinnati Bell Inc based on the publicly available information
including the the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.