Carrols Restaurant Group is an American franchisee company and is the largest Burger King franchisee in the world; Carrols owns and operates over 650 Burger King locations across 20 U.S. states.
The company used to own the restaurant chains Pollo Tropical, Taco Cabana, and Carrols. The original Carrols chain ceased operations in the United States in the mid-1970s. The last unaffiliated Carrols Restaurants existed in Finland. The chain was eventually bought out by another Finnish fast-food chain, Hesburger. In 2012, Hesburger announced that the brand Carrols would be discontinued; the last Carrols was renamed Hesburger on May 29.
|Area served||United States, Puerto Rico, Ecuador|
|Revenue||US$816.1 million (Fiscal year 2009)|
|Industry||Restaurants (SIC code 5812)|
|Net income||US$21.8 million (FY 2009)|
|Headquarters||Syracuse, New York, U.S.|
NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.
It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.
The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.
Net Promoter Score is a number from -100 from 100.
Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.
The industry average for Consumer Services / Restaurants is 0.
The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.
Consider an example: If Carrols Restaurant Group, Inc. sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.
On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.
Therefore, comparing the NPS score of Carrols Restaurant Group, Inc. with your own without any further context is not that useful.
What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.
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We have estimated the Net Promoter Score of Carrols Restaurant Group, Inc. based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.