Estimated Net Promoter Score is
Cardinal Bank is owned by Cardinal Financial Corporation, a defunct financial holding company. Cardinal's headquarters were in Tysons Corner, Virginia. Cardinal Bank had Banking Offices located in the Washington Metropolitan area. Other subsidiaries of Cardinal Financial Corporation include George Mason Mortgage, LLC and Cardinal Wealth Services.
Cardinal Financial Services was founded in November 1997 as a bank holding company, with Fairfax attorney and politician John H. "Jack" Rust, Jr. as Chairman. Cardinal's initial business plan was to open separate operating banks for each area it served, creating a group of community banks.
Following the opening of its first bank location in McLean in June 1998, Cardinal Financial sold 2.6 million shares of stock at an initial price of $10/share in July.
Cardinal Financial Services began operating Cardinal Wealth Services as its investment advisory subsidiary in February 1999.
In 2000, Cardinal Financial purchased Heritage Bancorp of Fairfax for $13.8 million.
NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.
It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.
The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.
Net Promoter Score is a number from -100 from 100.
Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.
The industry average for Finance / Major Banks is 0.
The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.
Consider an example: If Cardinal Financial Corporation sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.
On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.
Therefore, comparing the NPS score of Cardinal Financial Corporation with your own without any further context is not that useful.
What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.
After successfully using Net Promoter Score for our own e-commerce projects, we have decided to let anyone benefit from what we've learned.
We have founded Customer.guru in 2016 to help e-shops, SaaS services and startups better understand their customers, improve their services and increase their revenues.
Customer.guru is an easy-to-setup tool for tracking segmented customer satisfaction using Net Promoter Score.
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We have estimated the Net Promoter Score of Cardinal Financial Corporation based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.