Estimated Net Promoter Score is
Broadcom Corporation was an American fabless semiconductor company that made products for the wireless and broadband communication industry. It was acquired by Avago Technologies in 2016 and currently operates as a wholly owned subsidiary of the merged entity called Broadcom Limited. The division is headquartered in Irvine, California. Broadcom Corporation was founded by professor-student pair Henry Samueli and Henry Nicholas from UCLA in 1991. In 1995 the company moved from its Westwood, Los Angeles office to Irvine, California. In 1998, Broadcom became a public company on the NASDAQ exchange and now employs approximately 11,750 people worldwide in more than 15 countries.
Broadcom is among Gartner's Top 10 Semiconductor Vendors by revenue. Broadcom first landed on the Fortune 500 in 2009. In 2012, Broadcom's total revenue was $8.01 billion. In 2013, Broadcom stood at No. 327 on the Fortune 500, having climbed 17 places from its 2012 ranking of No. 344.
In May 28, 2015 chip maker Avago Technologies Ltd. agreed to buy Broadcom Corp. for $37 billion in cash and stock. At closing, which completed on February 1, 2016, Broadcom shareholders will hold 32% of the new Singapore-based company to be called Broadcom Limited. Hock Tan, Avago President and CEO, will be the new CEO of the new combined company. Dr. Samueli will be Chief Technology Officer and member of the combined company's board. and Dr. Nicholas will serve in a strategic advisory role within the new company. The new merged entity is named Broadcom Limited but inherits the ticker symbol AVGO. The BRCM ticker symbol was retired.
NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.
It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.
The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.
Net Promoter Score is a number from -100 from 100.
Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.
The industry average for Semiconductors and Other Electronic Components is 0.
The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.
Consider an example: If Broadcom sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.
On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.
Therefore, comparing the NPS score of Broadcom with your own without any further context is not that useful.
What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.
After successfully using Net Promoter Score for our own e-commerce projects, we have decided to let anyone benefit from what we've learned.
We have founded Customer.guru in 2016 to help e-shops, SaaS services and startups better understand their customers, improve their services and increase their revenues.
Customer.guru is an easy-to-setup tool for tracking segmented customer satisfaction using Net Promoter Score.
|CIGNA||Insurance / Health and Life Insurance||-1|
|Vodafone||Telecommunications / Wireless Carrier||-1|
|Chase||Financial Services / Banking||-1|
|Cleeng||Technology / Software||1|
|Fifth Third Bank||Financial Services / Banking||1|
|Accenture Consulting||Technology / Other||1|
|Dish||Telecommunications / Cable/TV service||1|
|Morrisons||Consumer Brands / Grocery||2|
|Mediacom||Consumer Brands / Entertainment||2|
|ESPN||Consumer Brands / Entertainment||2|
We have estimated the Net Promoter Score of Broadcom based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.