BP p.l.c. Net Promoter Score 2020 Benchmarks

Estimated Net Promoter Score is

-3

BP p.l.c., formerly British Petroleum, is a British multinational oil and gas company headquartered in London, England. It is one of the world's seven oil and gas "supermajors", whose performance in 2012 made it the world's sixth-largest oil and gas company, the sixth-largest energy company by market capitalization and the company with the world's fifth-largest revenue. It is a vertically integrated company operating in all areas of the oil and gas industry, including exploration and production, refining, distribution and marketing, petrochemicals, power generation and trading. It also has renewable energy interests in biofuels and wind power.

As of 31 December 2015, BP had operations in more than 70 countries, produced around 3.3 million barrels per day of oil equivalent. The company has around 17,200 service stations worldwide. Its largest division is BP America in the United States. In Russia BP owns a 19.75% stake in Rosneft, the world's largest publicly traded oil and gas company by hydrocarbon reserves and production. BP has a primary listing on the London Stock Exchange and is a constituent of the FTSE 100 Index. It has secondary listings on the Frankfurt Stock Exchange and the New York Stock Exchange.

Quick facts about BP p.l.c.

Founded

May 1908; 109 years ago (1908-05) (as Anglo-Persian Oil Company) 14 April 1909 (1909-04-14) (as The British Petroleum Company P.L.C) 31 December 1998 (1998-12-31) (as BP Amoco P.L.C.) 1 May 2001 (2001-05-01) (as BP P.L.C.)

Products

Petroleum Natural gas Motor fuels Aviation fuels Petrochemicals

Predecessors

Anglo-Persian Oil Company Castrol Standard Oil of Ohio ARCO Amoco

Production output

3.3 Mbbl/d (520×10^3 m3/d) of oil equivalent (2015)

Key people

Carl-Henric Svanberg (Chairman) Bob Dudley (CEO)

What is Net Promoter Score?

NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.

It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.

The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.

Learn more about NPS

Is BP p.l.c.'s estimated NPS of -3 considered to be good?

Net Promoter Score is a number from -100 from 100.

Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.

The industry average for Energy / Integrated oil Companies is 0.

Browse NPS benchmarks

How to understand the NPS benchmarks

The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.

Consider an example: If BP p.l.c. sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.

On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.

Therefore, comparing the NPS score of BP p.l.c. with your own without any further context is not that useful.

What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.

What is Customer.guru? Why is useful?

After successfully using Net Promoter Score for our own e-commerce projects,
 we have decided to let anyone benefit from what we've learned.



We have founded Customer.guru in 2016 to help e-shops, SaaS services and startups better understand their customers, improve their services and increase their revenues.

Customer.guru is an easy-to-setup tool for tracking segmented customer satisfaction using Net Promoter Score.

Learn more

Other companies with Net Promoter Score similar to BP p.l.c.

Company Industry Score
Comcast Consumer Brands / Car Manufacturers -3
Telfort Telecommunications / Wireless Carrier -3
Ocado Consumer Brands / Grocery -4
Time Warner Cable Telecommunications / Cable/TV service -5
BBC Media / Cable/TV service -5
Sky Telecommunications / Cable/TV service -5
Time Warner Telecommunications / Cable/TV service -5
CIGNA Insurance / Health and Life Insurance -1
Vodafone Telecommunications / Wireless Carrier -1
Chase Financial Services / Banking -1

We have estimated the Net Promoter Score of BP p.l.c. based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.

Do you think this information is incorrect? Report incorrect information. Do you have more accurate data? Submit NPS score.