Big Frog Custom T-shirts & More Net Promoter Score 2018 Benchmarks

Estimated Net Promoter Score is


Big Frog Custom T-shirts & More's Net Promoter Score is based on responses to a single question, typically on a scale from 0 to 10:

"How likely are you to recommend Big Frog Custom T-shirts & More to a friend or colleague?

Big Frog Custom T-shirts & More's promoters are those who respond with a score of 9 to 10, and they are likely to create most value, such as buying more, remaining customers for longer, and making more positive referrals to other potential customers. Detractors, responding with a score of 0 to 6 are believed to be less likely to exhibit the value-creating behaviors.

Responses of 7 and 8 are labeled passives, and their behavior falls in the middle of promoters and detractors.

The Net Promoter Score of Big Frog Custom T-shirts & More is a number from -100 to 100 calculated by subtracting the percentage of detractors from the percentage of customers who are Promoters.

Consumer Brands / Retail/E-tail companies with similar Net Promoter Score

Company Score
BZT Fashion 60
The Catch Group 58 57
Brother 53
Tiffany & Co. 51
Minted 71
Walt Disney 50
Jabong 73
Bonobos 75
Ikea 46

What is Net Promoter Score?

NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.

It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.

The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.

Learn more about NPS

Is Big Frog Custom T-shirts & More's estimated NPS of 61 considered to be good?

Yes, it is.

Net Promoter Score is a number from -100 from 100.

Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.

The industry average for Consumer Brands / Retail/E-tail is 50.

Browse NPS benchmarks

How to understand the NPS benchmarks

The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.

Consider an example: If Big Frog Custom T-shirts & More sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.

On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.

Therefore, comparing the NPS score of Big Frog Custom T-shirts & More with your own without any further context is not that useful.

What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where comes in.

What is Why is useful?

After successfully using Net Promoter Score for our own e-commerce projects,
 we have decided to let anyone benefit from what we've learned.

We have founded in 2016 to help e-shops, SaaS services and startups better understand their customers, improve their services and increase their revenues. is an easy-to-setup tool for tracking segmented customer satisfaction using Net Promoter Score.

Learn more

Other companies with Net Promoter Score similar to Big Frog Custom T-shirts & More

Company Industry Score
Wegmans Consumer Brands / Grocery 61
Sony Consumer Brands / Electronics 61
Language Stars Education 61
C2FO Financial Services / Brokerage and investments 61
State Farm Insurance / Car Insurance 60
Black Diamond Technology / Software 60
BZT Fashion Consumer Brands / Retail/E-tail 60
360pi Service Providers (B2B) 60
Discovia Technology / Software 60
Treebo Travel and Hospitality / Hotels 60

We have estimated the Net Promoter Score of Big Frog Custom T-shirts & More based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.

Do you think this information is incorrect? Report incorrect information. Do you have more accurate data? Submit NPS score.