Baytex Energy Corp. is a Calgary-based Canadian producer, developer and explorer of oil and natural gas. Formerly a trust, it converted to a corporation January 2011 because of government changes to tax incentives. Through its subsidiaries, Baytex is "engaged in the business of acquiring, developing, exploiting and holding interests in petroleum and natural gas properties and related assets in Canada." Heavy oil makes up 67% of production and 70% of reserves. Assets in Alberta and British Columbia are within the Western Canadian Sedimentary Basin. Baytex was over 40%-owned by institutional investors in late 2013, including four of the big five Canadian banks and the Quebec Public Service Employees pension fund.
For fiscal 2010 total production was 44,341 US bbld, 53% from Alberta), 7% higher than the year before. Light and medium oil makes up a growing part of its reserve base.
In 2011 Baytex acquired "heavy oil assets located in the Reno area of northern Alberta and the Lloydminster area of western Saskatchewan."
|Key people||Raymond Chan (Executive Chairman) James Bowzer (President and CEO)|
|Products||Heavy crude oil, Light crude oil, Natural Gas|
|Net income||C$177.63 million (2010)103%|
|Total assets||C$2.047 billion dec 2010|
|Total equity||C$1.029 billion dec 2010|
NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.
It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.
The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.
Yes, it is.
Net Promoter Score is a number from -100 from 100.
Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.
The industry average for Energy / Oil & Gas Production is 0.
The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.
Consider an example: If Baytex Energy Corp sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.
On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.
Therefore, comparing the NPS score of Baytex Energy Corp with your own without any further context is not that useful.
What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.
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We have estimated the Net Promoter Score of Baytex Energy Corp based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.