AU Optronics Corp Net Promoter Score 2019 Benchmarks

Estimated Net Promoter Score is

-6

AU Optronics and Unipac Optoelectronics Corporation. In October 2006, AUO acquired Quanta Display Inc. AUO has thus been operating production lines of various generations, capable of offering TFT-LCD panels from 1.4 to 85 inches in sizes. AUO was listed in Taiwan Stock Exchange in 2002. AUO extended its market to the green energy industry in 2008 to provide customers with high efficiency solar solutions.

AUO generated US$12.9 billion in sales revenue in 2014 and now houses a staff of more than 45,000 throughout its global operations spreading across Taiwan, Mainland China, Japan, Singapore, South Korea, the United States, and Europe.

Their distribution network for solar panels covers 26 different countries.

Quick facts about AU Optronics Corp

Key people

Paul SL Peng (Chairman and CEO) Michael Tsai (President and COO)

Revenue

$12.9 billion USD (2014)

Founded

August 12, 1996

Headquarters

Hsinchu, Taiwan

Industry

Electronics

What is Net Promoter Score?

NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.

It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.

The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.

Learn more about NPS

Is AU Optronics Corp's estimated NPS of -6 considered to be good?

Net Promoter Score is a number from -100 from 100.

Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.

The industry average for Technology / Semiconductors is 0.

Browse NPS benchmarks

How to understand the NPS benchmarks

The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.

Consider an example: If AU Optronics Corp sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.

On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.

Therefore, comparing the NPS score of AU Optronics Corp with your own without any further context is not that useful.

What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.

What is Customer.guru? Why is useful?

After successfully using Net Promoter Score for our own e-commerce projects,
 we have decided to let anyone benefit from what we've learned.



We have founded Customer.guru in 2016 to help e-shops, SaaS services and startups better understand their customers, improve their services and increase their revenues.

Customer.guru is an easy-to-setup tool for tracking segmented customer satisfaction using Net Promoter Score.

Learn more

Other companies with Net Promoter Score similar to AU Optronics Corp

Company Industry Score
NatWest Business Banking Financial Services / Banking -6
Virgin Media Telecommunications / Cable/TV service -6
Time Warner Cable Telecommunications / Cable/TV service -5
Sky Telecommunications / Cable/TV service -5
Time Warner Telecommunications / Cable/TV service -5
BBC Media / Cable/TV service -5
US Airways Travel and Hospitality / Airlines -8
McDonald's Consumer Brands / Fast Food -8
Tesco Consumer Brands / Grocery -8
Ocado Consumer Brands / Grocery -4

We have estimated the Net Promoter Score of AU Optronics Corp based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.

Do you think this information is incorrect? Report incorrect information. Do you have more accurate data? Submit NPS score.