Aon plc is a British multinational corporation headquartered in London, United Kingdom, that provides risk management, insurance and reinsurance brokerage, investment banking, human resource solutions and outsourcing services. Aon has approximately 500 offices worldwide, serving 120 countries with 72,000 employees.
In 2011, Aon was ranked as the largest insurance broker in the world based on revenue. Aon was the principal partner and global shirt sponsor of the Premier League team Manchester United F.C. from 2010 until 2014.
Aon was created in 1982 when the Ryan Insurance Group merged with the Combined Insurance Company of America. In 1987, that company was renamed Aon, a Gaelic word meaning.
In January 2012, Aon announced that its headquarters would be moved to London.
|Services||Human Resources Consulting Risk Management Insurance Brokerage Reinsurance Brokerage Outsourcing Investment Banking Other|
|Key people||Gregory C. Case (President and CEO) Lester B. Knight (Chairman)|
|Traded as||NYSE: AON S&P 500 Component LSE: AON|
|Revenue||US$ 11,627.0 million (2016)|
|Total assets||US$ 26,615.0 million (2016)|
NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.
It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.
The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.
Net Promoter Score is a number from -100 from 100.
Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.
The industry average for Finance / Specialty Insurers is 0.
The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.
Consider an example: If Aon plc sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.
On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.
Therefore, comparing the NPS score of Aon plc with your own without any further context is not that useful.
What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.
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We have estimated the Net Promoter Score of Aon plc based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.