AMC Networks Inc. is an American entertainment company headquartered in 11 Penn Plaza, New York, that owns the cable channels AMC, IFC, WE tv, BBC America, and SundanceTV; the art house movie theater IFC Center in New York City; the independent film company IFC Films, and the horror-themed streaming service Shudder.
The company was originally launched in 1980 and formerly known as Rainbow Media Holdings, LLC, a subsidiary of Cablevision, but was spun off as a publicly traded company in July 2011. The company is majority-owned and controlled by the Dolan family.
|Divisions||AMC IFC WE tv SundanceTV IFC Center IFC Films BBC America (49.9%) AMC Networks International RLJ Entertainment (50.1%)|
|Founded||1980 (1980) (as Rainbow Media Holdings, LLC, a division of Cablevision) 2011 (2011) (as AMC Networks)|
|Industry||Specialty television Independent film distribution Movie theater management|
|Key people||Charles Dolan (Executive Chairman) Josh Sapan (President & CEO)|
|Headquarters||11 Penn Plaza New York City, U.S.|
NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.
It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.
The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.
Yes, it is.
Net Promoter Score is a number from -100 from 100.
Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.
The industry average for Entertainment is 0.
The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.
Consider an example: If AMC Networks sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.
On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.
Therefore, comparing the NPS score of AMC Networks with your own without any further context is not that useful.
What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.
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We have estimated the Net Promoter Score of AMC Networks based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.