The Allstate Corporation is the second largest personal lines insurer in the United States and the largest that is publicly held. The company also has personal lines insurance operations in Canada. Allstate was founded in 1931 as part of Sears, Roebuck and Co., and was spun off in 1993. The company has had its headquarters in Northfield Township, Illinois, near Northbrook since 1967. Its current advertising campaign, in use since 2004, asks, "Are you in good hands?" The corporate spokesperson is Dennis Haysbert.
|Products||Auto, Home, Life, Motorcycle, Renters, Boat, Landlord, Condo, Off-road vehicle, Business Insurance, Retirement and Investment products, and Banking services.|
|Subsidiaries||Encompass Insurance Company Esurance SquareTrade Allstate India|
|Key people||Thomas J. Wilson (Chairman, President and CEO)|
|Traded as||NYSE: ALL S&P 100 Component S&P 500 Component|
|Founded||April 17, 1931; 86 years ago (1931-04-17)|
NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.
It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.
The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.
Yes, it is.
Net Promoter Score is a number from -100 from 100.
Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.
The industry average for Insurance: Property and Casualty (Stock) is 0.
The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.
Consider an example: If Allstate sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.
On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.
Therefore, comparing the NPS score of Allstate with your own without any further context is not that useful.
What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.
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We have estimated the Net Promoter Score of Allstate based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.