Allianz logo Allianz Net Promoter Score 2017 Benchmarks

Last known Net Promoter Score is

8

Allianz SE is a German financial services company headquartered in Munich, Germany. Its core businesses are insurance and asset management. As of 2014, it is the world's largest insurance company, the largest financial services group and the largest company according to a composite measure by Forbes magazine, as well as the largest financial services company when measured by 2013 revenue. The company is a component of the Euro Stoxx 50 stock market index.

Its Allianz Global Investors division ranks as a top-five global active investment manager, having €1,933 billion of assets under management.

Allianz sold Dresdner Bank to Commerzbank in November 2008. As a result of this transaction, Allianz gained a 14% controlling stake in the new Commerzbank.

Quick facts about Allianz

Subsidiaries Allianz France Allianz Worldwide Care Allianz Global Investors Risklab Allianz Global Assistance Allianz Insurance plc Allianz Global Corporate and Specialty Allianz Life Club Marine Hunter Premium Funding Allianz Marine & Transit Euler Hermes Mondial Assistance Group PIMCO
Key people Oliver Bäte (CEO) Helmut Perlet (Chairman of the supervisory board) Maximilian Zimmerer (CFO)
Products Insurance, asset management
Founded 1890; 127 years ago (1890)
Traded as FWB: ALV OTCQX: AZSEY

Net Promoter Score for Top Brands compared with Allianz

NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.

It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.

The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.

Learn more about NPS

Yes, it is.

Net Promoter Score is a number from -100 from 100.

Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.

The industry average for Financial Services / Banking is 18.



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How to understand the NPS benchmarks

The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.

Consider an example: If Allianz sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.

On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.

Therefore, comparing the NPS score of Allianz with your own without any further context is not that useful.

What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.

Learn more

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Financial Services / Banking companies with similar Net Promoter Score

Other companies with Net Promoter Score similar to Allianz

Net Promoter Score benchmark sources

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