Estimated Net Promoter Score is
AerCap is the world's largest independent aircraft leasing company after acquiring International Lease Finance Corp. in 2014. As of December 2016, AerCap had 1,566 owned, managed or on order aircraft in its portfolio. AerCap serves over 200 customers in approximately 80 countries with comprehensive fleet solutions, and provides part-out and engine leasing services through its subsidiary, AeroTurbine. AerCap is listed on the New York Stock Exchange and has its headquarters in Dublin with offices in Amsterdam, Los Angeles, Shannon, Fort Lauderdale, Miami, Singapore, Shanghai, Abu Dhabi, Seattle and Toulouse.
On December 16, 2013, AerCap agreed to buy International Lease Finance Corporation with value around $5.4 billion, $3 billion is paid by cash and the rest with AerCap common shares newly issued. The deal gives AerCap $43 billion in total assets and a fleet of over 1,300 aircraft compared to GE Capital Aviation Services with a fleet of 1,800+ aircraft. American International Group as the parent of ILFC carried 46 percent shares of the combined company and the rest was held by existing AerCap shareholders.
NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.
It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.
The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.
Net Promoter Score is a number from -100 from 100.
Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.
The industry average for Technology / Diversified Commercial Services is 0.
The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.
Consider an example: If Aercap Holdings N.V. sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.
On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.
Therefore, comparing the NPS score of Aercap Holdings N.V. with your own without any further context is not that useful.
What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.
After successfully using Net Promoter Score for our own e-commerce projects, we have decided to let anyone benefit from what we've learned.
We have founded Customer.guru in 2016 to help e-shops, SaaS services and startups better understand their customers, improve their services and increase their revenues.
Customer.guru is an easy-to-setup tool for tracking segmented customer satisfaction using Net Promoter Score.
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We have estimated the Net Promoter Score of Aercap Holdings N.V. based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.